Logos are more than just images or words neatly arranged together. They represent the core of a company’s identity and can be a powerful symbol of its values, goals, and brand identity. In this comprehensive study, we will delve deeply into the world of logos, exploring their history, significance, and their role in today’s global market.
What is a Logo?
A logo is a graphic representation of a company’s name, brand, or symbol. It is designed to be simple, memorable, and easily recognisable. Logos can be entirely graphic, like the Facebook “swoosh”F”, or they can combine text and image, like Apple’s “Apple.”